<aside> ⌛ Executive summary

What happened:

To boost ticket sales and increase awareness in the web3 space, NFT Paris created discount utilities on Tropee for over 85 NFT communities — among them Robotos, NFT Factory, Rug Radio, CyberBrokers, Worldwide Webb Land, A0K1VERSE, Humankind and more.

➡️ Each utility offered a secret promo-code, only available for the targeted collection

Untitled

➡️ Then, NFT Paris announced the great news on their website and social medias:

Screen Recording 2023-01-25 at 18.24.53.mov

➡️ These utilities were so valuable for communities, that collections communicated about them:

Untitled

Results:

<aside> 🌻 Want to replicate this playbook?

Get in touch with Julien: [email protected] And check out Tropee: www.tropee.com

</aside>